[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.eberunka.cz\/hlavni-je-byt-videt\/#Article","mainEntityOfPage":"https:\/\/www.eberunka.cz\/hlavni-je-byt-videt\/","headline":"Hlavn\u00ed je b\u00fdt vid\u011bt","name":"Hlavn\u00ed je b\u00fdt vid\u011bt","description":"A\u010d u\u017e se dnes pova\u017eujeme za daleko civilizovan\u011bj\u0161\u00ed, ne\u017e byli na\u0161i p\u0159edch\u016fdci, p\u0159inejmen\u0161\u00edm v jednom jsme se zase a\u017e tak docela nezm\u011bnili. A sice v tom, jak\u00e1 reklama na n\u00e1s zab\u00edr\u00e1 a jak lze vyu\u017e\u00edt klidn\u011b i docela oby\u010dejn\u00e9ho primitivn\u00edho... <a class=\"more-link\" href=\"https:\/\/www.eberunka.cz\/hlavni-je-byt-videt\/\">Pokra\u010dovat ve \u010dten\u00ed &rarr;<\/a>","datePublished":"2019-01-25","dateModified":"2023-05-05","author":{"@type":"Person","@id":"https:\/\/www.eberunka.cz\/author\/#Person","name":"","url":"https:\/\/www.eberunka.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/232437c79d6ebbb41eb67b1526ce0bc08ee5047d6b1594dc05abcc3258d8e0b3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/232437c79d6ebbb41eb67b1526ce0bc08ee5047d6b1594dc05abcc3258d8e0b3?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"eberunka.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.eberunka.cz\/wp-content\/uploads\/img_a340556_w2454_t1553512286.jpg","url":"https:\/\/www.eberunka.cz\/wp-content\/uploads\/img_a340556_w2454_t1553512286.jpg","height":0,"width":0},"url":"https:\/\/www.eberunka.cz\/hlavni-je-byt-videt\/","about":["D\u011bti"],"wordCount":528,"articleBody":" A\u010d u\u017e se dnes pova\u017eujeme za daleko civilizovan\u011bj\u0161\u00ed, ne\u017e byli na\u0161i p\u0159edch\u016fdci, p\u0159inejmen\u0161\u00edm v jednom jsme se zase a\u017e tak docela nezm\u011bnili. A sice v tom, jak\u00e1 reklama na n\u00e1s zab\u00edr\u00e1 a jak lze vyu\u017e\u00edt klidn\u011b i docela oby\u010dejn\u00e9ho primitivn\u00edho humbuku k tomu, abychom n\u00e1le\u017eit\u011b p\u0159esv\u011bd\u010dili jin\u00e9 o sv\u00fdch kvalit\u00e1ch nebo byli naopak jin\u00fdmi ovlivn\u011bni v jejich prosp\u011bch. V\u011bd\u011bl to u\u017e i americk\u00fd podnikatel Barnum p\u0159ed \u0159\u00e1dov\u011b dv\u011bma stovkami let, jen\u017e nevid\u011bl nic \u0161patn\u00e9ho na v\u0161emo\u017en\u00fdch bavi\u010d\u00edch nebo prodejc\u00edch vyu\u017e\u00edvaj\u00edc\u00edch klidn\u011b i nefal\u0161ovan\u00fd \u0161vindl ve sv\u00fdch propaga\u010dn\u00edch materi\u00e1lech a i s\u00e1m tohoto hojn\u011b vyu\u017e\u00edval, a v\u011bd\u00ed to i mnoz\u00ed z t\u011bch, kdo se p\u0159edv\u00e1d\u011bj\u00ed publiku dodnes. Proto\u017ee i t\u011bm jako by n\u011bco nutkav\u011b velelo . I dnes je zn\u00e1mo, \u017ee chce-li n\u011bkdo, a to prakticky kdokoliv, aby se o n\u011bm v\u011bd\u011blo, mus\u00ed mezi lidi, mus\u00ed b\u00fdt t\u011bmto na o\u010d\u00edch. Proto\u017ee kdo sejde z o\u010d\u00ed, sejde jak zn\u00e1mo i z mysli. A jako by pak ani nebyl. Plat\u00ed to pro v\u0161echny, kdo provozuj\u00ed n\u011bjakou komer\u010dn\u00ed \u010dinnost, ale charakteristick\u00e9 je to t\u0159eba i pro neziskov\u00e9 organizace, r\u016fzn\u00e9 spolky a dokonce t\u0159eba i st\u00e1tn\u00ed a ve\u0159ejn\u00e9 instituce. A t\u0159eba i pro po zviditeln\u011bn\u00ed prahnouc\u00ed st\u0159edn\u00ed \u0161koly a nemocnice. Proto\u017ee ti v\u0161ichni se mus\u00ed propagovat. P\u0159inejmen\u0161\u00edm proto, aby lid\u00e9 v\u011bd\u011bli, k \u010demu jsou ti \u010di oni dob\u0159\u00ed, k \u010demu je u n\u00e1s pot\u0159ebujeme. Ka\u017ed\u00fd z t\u011bchto usiluje o to, aby byl vn\u00edm\u00e1n z\u00e1sadn\u011b jen v tom nejlep\u0161\u00edm sv\u011btle, aby bylo ocen\u011bno to, co pro ostatn\u00ed d\u011bl\u00e1. Proto\u017ee \u2013 pro\u010d si to nep\u0159iznat \u2013 i za t\u011bmi, kdo se p\u0159i \u201aprezenta\u010dn\u00edch akc\u00edch\u2018 nikomu nesna\u017e\u00ed prodat nic jin\u00e9ho ne\u017e sebe, stoj\u00ed pen\u00edze, kter\u00e9 jim jsou zapot\u0159eb\u00ed, a jen ten, kdo p\u016fsob\u00ed d\u016fle\u017eit\u00fdm dojmem, si tyto m\u016f\u017ee n\u00e1rokovat v dostate\u010dn\u00e9m mno\u017estv\u00ed. A pen\u011bz jak zn\u00e1mo nen\u00ed nikdy dost. Kdekdo se tak sna\u017e\u00ed ve\u0159ejn\u011b prezentovat v maxim\u00e1ln\u00ed mo\u017en\u00e9 m\u00ed\u0159e a jenom v tom nejlep\u0161\u00edm sv\u011btle. I kdyby to m\u011bla b\u00fdt i jen ban\u00e1ln\u00ed \u00fa\u010dast na n\u011bjak\u00e9 t\u00e9 vcelku bezv\u00fdznamn\u00e9, ale p\u0159esto popul\u00e1rn\u00ed m\u00edstn\u00ed akci, j\u00ed\u017e se \u00fa\u010dastn\u00ed v\u011bt\u0161\u00ed po\u010det lid\u00ed. Proto\u017ee v takov\u00e9 chv\u00edli sta\u010d\u00ed vlastn\u011b i jenom vcelku m\u00e1lo. T\u0159eba postavit modern\u00ed pneumatick\u00fd stan, jen\u017e u\u017e i sv\u00fdm pouh\u00fdm vzhledem p\u0159itahuje pozornost, a v tomto se n\u00e1le\u017eit\u011b p\u0159edv\u00e9st publiku. Kter\u00e9mu je t\u0159eba se zal\u00edbit. I za cenu rizika, \u017ee tam po doty\u010dn\u00e9m nakonec budou h\u00e1zet vaj\u00ed\u010dka a shnil\u00e1 raj\u010data.                                                                                                                                                                                                                                                                                                                                                                                         3.7\/5 - (4 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Hlavn\u00ed je b\u00fdt vid\u011bt","item":"https:\/\/www.eberunka.cz\/hlavni-je-byt-videt\/#breadcrumbitem"}]}]